Category: What is
Ethical marketing is a form of marketing strategy that promotes products, services, and brands by practicing social responsibilities and advertisement ethics. It focuses on culturally sensitive, socially responsible, transparent, …
Along with targeting the mass audience, businesses and companies employ various strategies to target the specific segment of the customer market. Today, we’ll discuss what is micro marketing; how …
When businesses and companies advertise and market their products, services, and brands; their focus is on reaching the mass audience. Today, we’ll discuss what is mass marketing; how it …
Traveling is a fun and enjoyable activity for many people. But the tourism and hospitality industry has changed significantly with the advancement in technology and the internet. Leisure for …
Marketing and promotion inside the company are as equally important as marketing outside the company. It focuses on motivating employees to perform their duties and work efficiently. You should …
According to a study by eMarketers, approximately 116 million US internet users were using some form of online content by the end of 2008. The number of online content …
The digital marketing strategy comprises integrating an online set of activities in order to reach the company’s goals and objectives. The interpretation of the content is different in various …
Marketers and advertisers are aware of the significance and effectiveness of thought leadership content. Usually, they make the mistake of not differentiating between the average and themselves. They get …
Sometimes, experts in certain fields become thought leaders because they’re like “team players” or “trusted advisors.” Since they have the expertise and a great influence in their field; when …
The significance of visuals and graphics is as high as the influence of social media in various aspects of our lives. Businesses and companies employ visuals in their promotional …