Category: Pros & Cons & Differences

Content marketing is a method of posting content online and then attracting the attention of customers through it. The content could be in the form of social media posts, …

It is no doubt inbound marketing has taken significant attention in recent years because of the ease of the internet. But it doesn’t mean that outbound market strategies don’t …

Inbound marketing is a form of the strategic mindset that focuses on efficient ways to develop a such experience that customers and people are looking for. It is completely …

According to an estimate, attracting new customers is 25 times more costly than retaining existing ones. When companies acquire other businesses, their sales drop because they don’t give sufficient …

The main role and function of the market team are to develop marketing and advertisement strategies that would successfully lure their attention. It would help the company towards building …

The notion behind customers oriented strategy is very simple and that is customers are always right, even when they’re clearly wrong. According to an estimate, attracting new customers is …

Businesses and companies employ various strategies and techniques to gain a competitive edge and stay ahead of competitors. Today, we’ll discuss what is market orientation; how it works, advantages, …

Businesses and companies employ various types of strategies to amplify their sales and profitability both in the short and long term. Today, we’ll discuss what is product orientation; its …

Businesses and companies offer discounts, coupons, and launch contests to attract the attention of customers to increase their sales and profitability. Once they establish their strong database of customers, …

Businesses and companies purchase goods and services for the production and manufacturing of some other product, and not for their consumption. Today, we’ll discuss what is industrial marketing; its …