SWOT Analysis of Accenture. Accenture Plc is a professional service-providing Irish-American Company. Accenture came into existence in 1989. The headquarter of the company is in Dublin, Ireland.
Some of the main products and services of Accenture are as follows;
- Operations Services
- Technology Services
- Digital Services
- Business Strategy Development
Key statistical facts and figures about Accenture are as follows;
- The annual revenue of the professional service-providing company in 2022 was 61.6 billion US dollars
- The net income of Accenture was 6.99 billion US dollars
- Approximately 738,000 employees are working for the company to manage its worldwide operations
Some of the business divisions of the company are as follows;
- Industry X
- Strategy & Consulting
Some of the top competitors of Accenture are as follows;
- Tata Consulting Services
- PricewaterhouseCoopers LLP
- Bain & Company
- Boston Consulting Group
- McKinsey & Company
Today, we’ll discuss the swot analysis of Accenture. It is going to focus on the internal strengths and weaknesses; external opportunities and threats to the professional service-providing company. Here’s the swot analysis Accenture as follows;
Strengths of Accenture
Some of the main strengths in the swot analysis of Accenture are as follows;
Accenture has got a team of skilled professionals and experts in various areas and they offer professional consultation services to its client companies. The company has achieved the status of “industry expert” in various service categories by hiring subject specialists. It is because the company doesn’t compromise on the quality of work.
Diverse Target Areas
Accenture has got a diverse service portfolio offering services in various categories like public and financial services, technology, and communication. In fact, the company has developed a separate team for every service category; it shows the company’s commitment to specialization and expertise. That’s why the company has achieved a leadership position in the service industry.
Accenture offers a professional friendly and supportive experience to its clients, and they feel comfortable while disclosing their problems with the company. It allows the company to trust its clients and establish a long-term relationship with them.
Powerful Client Companies
World’s leading and most reputed companies are the clients of Accenture. According to an estimate, Accenture has worked with more than 500 multinational companies and offered services to more than 40 businesses in five different service categories.
Accenture is the world’s leading and well-recognized professional service-providing company. The focus of the company’s consultancy services is as follows;
- Achieve high performance
- High standards and technology
- Operational services
Weaknesses of Accenture
Some of the main weaknesses in the swot analysis of Accenture are as follows;
Limited R&D Investment
Accenture invests limited resources in research and development for innovation and creativity in the service industry. Instead of launching new solution services, the company introduces products and services based on the tested features of the product.
Reliance on Consultancy
Accenture is heavily relying on consultancy services as its main sources of earnings and revenue. The company should focus on other service areas and generate revenue from them. Relying on one source of income could badly jeopardize the company’s position in the long term.
Since Accenture is offering professional services in diverse categories, there is very little communication and collaboration among various departments. The company is trying to offer services to small and medium-sized businesses and companies and facing a lot of competition, and that’s why the company’s growth is very slow.
Opportunities for Accenture
Some of the available opportunities in the swot analysis of Accenture are as follows;
In the presence of high inflation and economic recession, the company should cut down its resources and streamline various processes in order to achieve operational efficiency. It would help the company to establish a leading market position in the industry.
Green Laws & Regulations
The consumer market has become highly cautious about the carbon emission and carbon impact on the environment. It presents a great opportunity for Accenture to clarify its position in the market by only working with green and eco-friendly organizations. It would help the company attract new clients that are cautious about the environment.
Merger & Acquisition
Agilex and Gaspo are some of the main mergers and acquisitions of Accenture in recent years. The service-providing company should collaborate with other tech and IT firms, it would help the company to learn and share expertise and knowledge.
Threats to Accenture
Some of the potential threats in the swot analysis of Accenture are as follows;
The service-providing industry has become highly competitive in recent years. Many leading brands like SAP and Cognizant are offering similar services. It has become highly difficult for Accenture to establish and maintain its market leadership position in the industry.
No New Offers
It is no doubt Accenture has got a diverse service portfolio, but the company offers the same services that other competitors are offering. Whenever the company launches new services, there is no consistency in its services.
Conclusion: Accenture SWOT Analysis
After an in-depth study of the swot analysis of Accenture; we have realized that Accenture is the world’s leading service-providing company. If you are learning about the business of services providing firm, then you should keep in mind the abovementioned internal and external factors.
Ahsan Ali Shaw is an accomplished Business Writer, Analyst, and Public Speaker. Other than that, he’s a fun loving person.